Introduction

Felipe Jewelry ("we", "us", "our") is a women’s jewelry shop operating via the Shopify platform. We are committed to protecting the privacy and security of your personal information. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights regarding your data when you use our Store (including purchasing bracelets, necklaces, pendants, or interacting with our website).

By using our Store, you consent to the collection and use of information in accordance with this Policy.

Information We Collect

We collect two types of information: Personal Information (identifiable to you) and Non-Personal Information (anonymous data).

1. Personal Information

• Order Details: When you place an order, we collect your full name, shipping/billing address, email address (liujason20252@gmail.com is our contact, not your stored data), phone number (9294240819 if provided), and payment information. Important: Payment data is processed securely by Shopify’s authorized payment partners (e.g., Stripe, PayPal) — we do not store raw credit card numbers, CVV, or other sensitive payment details.
• Contact Information: When you reach out to our customer service (via email/phone), we collect your name, contact details, and the content of your inquiry to respond to your request.
• Marketing Preferences: If you opt in to our email list (e.g., by subscribing to our newsletter), we collect your email address to send product updates, promotions, and care tips for your jewelry.

2. Non-Personal Information

• Website Usage Data: We automatically collect anonymous data via Shopify Analytics, including your IP address, browser type/version, device type, pages visited, time spent on the Store, and referral source. This data is aggregated and used to improve our website functionality and user experience.
• Device Information: We may collect information about the device you use to access the Store (e.g., mobile/desktop, operating system) to optimize our site for different devices.

How We Use Your Information

We use your information for the following legitimate business purposes:

• To process and fulfill your orders (e.g., ship your jewelry, send shipping confirmations, resolve delivery issues)
• To communicate with you: Respond to your inquiries, provide customer support, and send order-related updates (via email/phone)
• To improve our products and services: Analyze website usage data to enhance the Store experience and refine our jewelry offerings
• To send marketing communications: Only if you have opted in (you can unsubscribe at any time via the "unsubscribe" link in all marketing emails)
• To comply with legal obligations: Retain order data to meet tax, accounting, and regulatory requirements

Data Protection & Security

We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure:

• We use Shopify’s industry-standard SSL (Secure Socket Layer) encryption to protect data transmitted between your device and our Store
• Payment data is handled by Shopify’s PCI DSS-compliant payment processors (PCI DSS is the highest security standard for payment processing)
• We limit access to your personal information to authorized staff only (e.g., customer service team) who need it to perform their job functions
• We retain order information for 7 years (as required by US tax and accounting laws) — after this period, we anonymize or securely delete your data

While we take all reasonable precautions, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.

Your Rights (GDPR/CCPA Compliance)

If you are a resident of the EU (GDPR) or California (CCPA), you have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request to correct inaccurate or incomplete data
• Deletion: Request to delete your personal information (subject to legal retention requirements)
• Opt-Out: Opt out of marketing communications at any time (unsubscribe link in emails or contact us directly)
• Data Portability: Request a copy of your data in a machine-readable format (e.g., CSV)

To exercise these rights, contact us at liujason20252@gmail.com or call 9294240819. We will respond to your request within 30 days (or 45 days for complex requests) and may ask for proof of identity to verify your request.

Third-Party Services

Our Store uses third-party services that may collect information about you:

• Shopify: Our e-commerce platform, which processes your order and payment data (see Shopify’s Privacy Policy for details)
• Shipping Carriers (USPS, DHL): We share your shipping address with carriers to deliver your order
• Analytics Tools (Shopify Analytics): Collect non-personal usage data to improve our Store

These third parties have their own privacy policies, and we are not responsible for their practices. We encourage you to review their policies before using our Store.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the revised Policy on this page with an updated "Last Modified" date.

Your continued use of the Store after changes are posted constitutes your acceptance of the revised Policy. We recommend reviewing this page periodically.

Last Modified: January 8, 2026